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R&D

SsangYong Motor going together with the customers

You dream it. We create it.

SsangYong Motor's design division consists of highly qualified human resources. 
They have been creating unique SUVs such as the Musso and the Rexton that bring 
satisfaction to the choice automotive enthusiasts in the world.

A dream car containing future-oriented new technologies
Putting the most advanced technologies into the unique design

“I will give you a car model, then please manufacture and sell them.” It was an offer of a foreign automotive company to SsangYong Motor on an initial stage. However, as SsangYong Motor knew that only those automotive companies having advanced technical competence and design could survive, it did not spare no investment on development of its own model for the distant future rather than the benefit of immediate gratification.

Unique SUV/RV development capability accumulated ceaseless development of own models and unrivaled pioneering original design capability are the best competitiveness that SsangYong Motor has.

SsangYong Motor that has not only always attracted attraction and interest of the automotive industry with strong image but also received special affection of the customers with high insight will give the customers pride beyond over the automobiles by concentrating on research of new and advanced design in the future.

Especially, for those unique and beautiful automobiles satisfying emotion and leading trend beyond over simple concept of automobile design, SsangYong Motor will always devise creative conception and take its every effort.

SsangYong Design CenterSsangYong Design CenterSsangYong Design Center

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